How it works
The sequence is the same for a supplement brand or a food brand. Onboarding produces the priorities. The monthly work is one page.
- 1
Learn the business
Products, the people who buy them, and the claims you can support. The assessment waits until that context is clear.
- 2
Assess the site
Onboarding looks at the commercial pages already on the site. It ends with three priorities. That step is separate from the page changed each month.
- 3
Improve one page a month
After onboarding, each month changes one existing commercial page: the copy, the metadata, and the internal links that should point at it, followed by one revision.
- 4
Review the month
You get a monthly review and a short report. Support is asynchronous. The report describes the work that was done.
Where this applies
Supplement brands and food brands. Scope and price are on the pricing page.